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2019 SpeakersBrand Bajao

PREETI NAYYAR
VP-BRAND PARTNERSHIPS, INDIA & SOUTH ASIA
UNIVERSAL MUSIC GROUP AND BRANDS

By August 19, 2019No Comments

PREETI NAYYAR

VP-BRAND PARTNERSHIPS, INDIA & SOUTH ASIA

UNIVERSAL MUSIC GROUP AND BRANDS

She has 19+ years of work experience across Print, Radio, Television, Movie marketing & now Music Partnerships. Have worked with Media & Entertainment houses like India Today, Radio Mirchi, The Walt Disney Company, Fox Star Studios. Working for a Radio station for a decade naturally led to interest in music and how it can help brands . While I moved from one form of Media Vertical to another, Brands remained the core part of my work.I feel I live Brands day in and out. I love exploring meaningful narratives that can be built with brands and content. I believe in moving with the audience and so do brands. We are constantly trying to make brands a part of a culture or own a subculture. At Universal Music, we say “ Music is the Answer ..what’s the Question !”

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