Nayantara Kumar - Shetty is the co-founder of Misfits Inc., a unique agency fostering exceptional music talent. With over a decade of expertise in artist management, talent programming, content strategy, and event curation, she previously worked at Oranjuice Entertainment and managed top artists at OML Entertainment. Nayantara has been instrumental in curating events for renowned agencies and venues. Her deep passion for the arts and a strategic artist-centric approach are evident in all her endeavors. Leading Misfits Inc.'s artist management and label verticals, she has driven the company to great success, working with diverse artists such as Ankur Tewari, Tejas Menon, and Hashbass. Nayantara's ambition is to amplify Indian independent talent globally.