Luke Mendoza serves as the Chief Strategy Officer at Beatchain, a platform at the forefront of transforming the discovery and success of independent artists. With more than ten years of experience in the field of digital marketing, Luke is committed to assisting independent artists in increasing their revenue and establishing vibrant artist communities. Beatchain, under his strategic direction, utilizes data-driven insights and cutting-edge technology to empower artists and labels, ensuring they realize their full potential in the digital era.