Sai Vivek Machetti is Director at BTOS Talent Management, with over 14 years of experience across talent management and live entertainment. He has worked closely with Shreya Ghoshal for the past six years, managing her professional engagements, and has contributed to building the business for A.R. Rahman Live for nearly a decade. With extensive experience across artist management and live entertainment, Vivek brings a strategic and collaborative approach to creating meaningful opportunities for artists. His work focuses on developing innovative ideas, strengthening artist businesses, and shaping the evolving live entertainment landscape.