Padmanabhan (aka Paddy) heads Spotify’s Artist and Label Partnerships for India, leveraging over 25 years of A&R and music business experience. At Spotify, he drives music content strategy, partner education, key release marketing, and artist engagement, and has been crucial in onboarding major Indian labels and artists. A 2-time Grammy-winning associate producer, Paddy has worked with Times Music, EMI Music, and Universal Music, discovering talents like Swarathma and Grammy winner Ricky Kej. An accomplished guitarist, he performs with bands like One Night Stand and Trishna Unplugged on weekends.