VARSHHA S PAUDWAL
SENIOR MANAGER, TIMES MUSIC
About Times Music:
Times Music, a division of South Asia’s largest media conglomerate, The Times of India Group – is one of India’s leading record labels and music publishers. Times Music is home to an iconic music library that represents Bollywood, Spiritual, Indie, Pop, Rock & other non-film music genres and has been openly credited with pioneering the advent of timeless spiritual music and early remixes in India. Since its inception in 1998, Times Music has worked with a broad array of local artists and songwriters, consequently permeating to smaller regions of India, producing contemporary and delightful regional music. The company also exclusively represents some of the world’s biggest International music publishers - Warner Chappell Music, Peermusic, Wixen Music, CTM Publishing and Cloud 9 Music Publishing. Times Music has acquired rights of music and video assets of Speed Records, one of the world’s biggest Punjabi record labels and is now a dominant force in Punjabi music, boasting a vast catalog of the world’s most popular Punjabi artists and music
With over 14 years of experience in the constantly evolving Digital Media & Entertainment industry, I am a self-driven Licensing & strategy professional and with a proven track record of developing and executing efficient deals for content that have resulted in the creation of solid streams of revenue for the companies I’ve worked with.
I have a thorough understanding of the digital content space and the music industry as a whole as I have worked with some of the most reputable names in the Indian Music Space in launching original and acquiring content. Over the course of my career, I have developed a deep passion and proven understanding of a wide range of music genres., This has allowed me to lay the groundwork for monumental deals including the biggest track of 2016 – Wakhra Swag by Badshah and Navv Inder (238 Mil + Views).