KHUSHBOO BENANI
HEAD-CONTENT, INFLUENCER MARKETING & BRAND ADVOCACY
DIAGEO, INDIA
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2019 SpeakersBrand Bajao

KHUSHBOO BENANI
HEAD-CONTENT, INFLUENCER MARKETING & BRAND ADVOCACY
DIAGEO, INDIA

By July 8, 2019 August 14th, 2019 No Comments

KHUSHBOO BENANI

HEAD-CONTENT, INFLUENCER MARKETING & BRAND ADVOCACY

DIAGEO, INDIA

She heads Content for Diageo India and has been instrumental in creating the No.1 Yaari Jam music platform for McDowell's No.1. The platform has today transcended media and has original songs, live events, a television show and radio partnerships under its umbrella. In 2018-19 the Yaari Jam platform connected with over 300 MN viewers and through a partnership with over 30 artists.

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